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About Eri & Trudi

Eri and Trudi met while working in publishing. Eri was the national sales manager for delicious. magazine, and Trudi was the editor-in-chief. They quickly discovered a mutual love of food, wine, travel, cooking and the occasional spa treatment! Being busy mums (they have five children between them), they liked the idea of a website where you could shop quickly and easily for gorgeous products from the comfort of your home, and decided to launch hardtofind. Their backgrounds in lifestyle magazines meant they had the right contacts to make this happen, but the IT side of things was a massive learning curve! They both live in Sydney and love discovering irresistible gifts, fashion and homewares from all around Australia and overseas.



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